So, a while back . . . in 2017, actually I did something I rarely, if ever do, which is to give a copy of my (at that point unedited) book “0 Excuses Fitness” to a lady named Carol.
I knew this lady from a while back, and don’t get me wrong. It wasn’t about giving her a “freebie” in that I was WELL versed in why freebies are to be avoided like the plague (both in terms of receiving and giving, and life itself).
“Ain’t nothing free in life, son”, piped up Denzel in Training Day, and he’s spot on.
Nothings free in life, and the free things are not VALUED.
Anyway, Carol wanted to get in shape. She was getting a bit around the hips and stomach area apparently, so I gave her some exercises to do, and then the book.
I did this with a couple of other “friends” as well back in the day, just to see what happened.
Carol, by the way was the lady I referred to in the last email with an unused gym membership, but we’ll get to that later.
Fast forward a couple of years later, and Carol hasn’t even opened the book up.
My other friend I gave it to is somehow always “too busy” to read it, but the latest gossip from the world always seems to make him want to read, join and participate in like there is NO tomorrow! Hehe.
And so forth.
Now, this particular lesson is something I’ve spoken about before, and it’s TWO pronged.
First, these freebie seekers (actually, Carol didn’t outright ASK for it, but she’s smart, hehe – – she did it in a roundabout manner) don’t actually VALUE your product.
There are people (such as yours truly) who have gotten free stuff before, and have been so thankful to get it that I literally stayed up all night long reading the “free” books and info I had gotten, and applying it to my own biz.
But NOT everyone is in that sort of “go getter” mode. The vast majority of people aren’t.
And the first thing that comes to their mind when you offer them something free, even if it’s done with an open heart, is “struggling writer”, or some such other bullshit (which is BS yes because at that point although 0 Excuses Fitness was just out, I certainly wasn’t struggling by any means!).
Or, “he really needs to sell it”.
Or other such nonsense.
And so forth. I’ll write more about that later, but for now, the one comment Carol made sticks in my craw until today.
“I just started this, and . . . “ I said, excitedly starting to tell her about my new project.
She cut me off.
“how much money are you making off it?”
HUH?? Money?? I mean Jesus, lady, I’ve just STARTED it, and you’re asking me money . . .
ENERGY DRAIN if there EVER was one, and hence what I keep writing about friends and family often times either wittingly or unwittingly being black holes of energy, hehe.
Napoleon Hill said it best.
Tell the world what you’re going to do, but show it FIRST!
And anyway, so months later, I was talking to Carol again.
Not about my book. About swimming and how at the time I was trying to find a pool that was open during the winters ( my apartment complex didn’t have an indoor pool).
“Oh, I know”, Carol piped up. “You can go to the gym.”
“Uh . . . thanks but no thanks, Carol . . . “
“Don’t worry! It’s free! I have a membership that I’m not using”, she responded.
“Uh, no, I don’t know . . . “
But she would have none of it and handed me a card for a gym close to where I was.
Fast forward a few months later, and she asks me if I went to the gym.
I reddened. Let alone going to the gym I had FORGOTTEN the damn card, or that she even gave it to me!
And that, my friend, should tell you more than any other story I ever can on this issue, hehe.
The wheel truly DID come full circle, and as she asked me in an irritated manner “why I never used it”, I just smiled and . . . ah, but that’s for another post!
For now, that’s the lesson – take it or leave it – up to YOU! 😉
P.S. – I’m pretty sure Carol will get back to me upon reading this with “what happened”. Typical response that will NOT get another response back until she actually reads, hehe.
P.S #2 – Here is where you can grab Kiddie Fitness, a course that a lot of Moms have been RAVING about . . .